Smoke Free Movies Press Release (02/19/08)
The AAP Julius B Richmond Center has partnered with the Smoke Free Movies campaign to help reduce the exposure of smoking in movies to our youth. Smoke Free Movies is a project of Stanton A. Glantz, PhD, professor of medicine at the University of California, San Francisco. The campaign aims to sharply reduce the U.S. film industry's usefulness to Big Tobacco's domestic and global marketing — a leading cause of disability and premature death. For more information visit:
http://smokefreemovies.ucsf.edu/
The American Legacy Foundation is also a strong supporter of these efforts. The foundation is committed to tobacco use prevention and intervention by developing programs that address the health affects of tobacco use. They have collaborated with numerous prominent health and parent organizations to urge the Motion Picture Association of America (MPAA) and major movie studios to adopt four evidence-based policies that would help counter the impact of smoking in movies on youth starting to smoke. For further details, please visit:
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