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On Hold Messaging


​Adopting on-hold messaging as part of the practice’s communication strategy can have a number of benefits. For example, on-hold messaging can proactively address frequently asked questions or provide patients with information about the types of services and treatments offered in the practice.   

Recommendations for items to include in on-hold messaging are as follows: 

  • Practice information (eg office hours, location, contact numbers)
  • General reminders
  • Early detection announcements 
  • Seasonally relevant updates
  • Web site awareness
  • Preventative health messages (eg importance of regular checkups, promoting nutrition and exercise, vigilance in testing and monitoring) 
  • New practice policies