Donations to the AAP supported a public health campaign that transformed the way parents introduce peanut products to babies.
It’s such a burden to live with the fear of accidentally consuming an allergen. But a recent study shows the power of public health campaigns to shift parent behavior and slash the number of families living with that fear. That transformation happened because of the support of donors like you.
Fast Fact
Fast Fact
Fast Fact
It’s been 10 years since the groundbreaking Learning Early about Peanut Allergy (LEAP) study showed that introducing peanut products early reduced the risk of developing peanut allergies. In response, the American Academy of Pediatrics updated its guideline in 2017 around peanut introduction.
We’re now seeing the real-world impact of that recommendation and the public health campaign that followed.
Gifts to the AAP mean fewer kids are developing life-threatening food allergies.
Roughly 57,000 fewer children under 3 developed food allergies between 2017 and 2020 than in prior years, according to a study published October 20 in Pediatrics. What’s more, peanut dropped from the most common allergen to the number two slot, behind eggs.
“I can actually come to you today and say there are less kids with food allergy today than there would have been if we hadn't implemented this public health effort," Dr. David Hill, one of the study’s authors and a pediatric allergist at Children’s Hospital of Philadelphia, told AP News.
You were instrumental in that effort. It was a heavy lift to convince parents to start feeding their babies peanut products after they’d heard for years it could be dangerous. Donor support funded pediatrician training, webinars, articles on HealthyChildren.org and handouts distributed in pediatrician offices—an educational blitz to change both pediatrician and parent behavior.
Because of gifts to the AAP, nearly 60,000 more families eat without worry.
It is deeply gratifying to see this scale of impact. The work continues, of course—we have more pediatricians to train and more parents to reach.
But these results show what’s possible when we follow science, communicate effectively, and come together to support a goal. Thank you for being part of the movement.
Here are just some of the ways donor support has enabled pediatrician and parent education:
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Last Updated
01/20/2026
Source
American Academy of Pediatrics