Immunizations Campaign Toolkit

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Below you will find educational communication tools that underscore the importance and power of immunizations. We encourage you to share these articles, videos, graphics and more with patient families.

Visit the Flu Toolkit for tools to help educate families about the flu vaccine, Human Papillomavirus (HPV) for communications assets about HPV vaccination, and COVID-19 Vaccine Campaign Toolkit for tools on COVID vaccines.

Immunization Image Gallery

Free! Find images that accurately and responsibly portray vaccination. Available for anyone to download and use in print, broadcast or online.

Featured Article for Parents

Conversations About Vaccines: Parent FAQs Interactive Tool
This new digital interactive tool features frequently asked questions and a treasure trove of answers, links to information, animations and brief video explainers from pediatricians.

OnCall Podcast: Reframing the Vaccine Conversation
Julie Sweetland, PhD, a sociolinguist and senior advisor at the FrameWorks Institute, shares strategies for public messaging about vaccines.